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An innovative railway sector
PFP
Branding
Bringing together all the stakeholders of the national railway ecosystem to promote Portugal as an innovator in the Railway Industry is the challenge of the Portuguese Railway Platform.
PFP communication project involved the creation and development of this association, with a new brand identity new logo, new promotion media and an updated website.
The final objective of this challenge was to update the association's image of innovation improving the visibility and impact of its national and international representation, for profitability, competitiveness and to broaden the national ecosystem.
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